CARTERSVILLE, Ga. (Feb. 25, 2011) - Following a winter that saw heavy snowfall throughout the U.S., some experts predict heavy flooding this spring for parts of the country.
To prepare for potential emergency situations, Anheuser-Busch is building an inventory of water for donation to communities that could be affected by flooding later this winter and into the spring, and any other natural disasters that would require fresh water for affected residents.
"When the snow melts, this could lead to flooding in parts of the U.S., and we want to be ready at a moment's notice to ship emergency water supplies," said Rob Haas, general manager of the Anheuser-Busch brewery in Cartersville,Ga.. "We plan to run about 25,000 cases that will be available for shipment as needed."
Over the past three years, the company has donated more than 6 million cans of drinking water following disasters.
The company will have an inventory of water stored at a warehouse near the brewery in Georgia, where it will be ready to ship as needed.
What does it take for Anheuser-Busch's Georgia brewery to shift over production?
"Producing the canned water runs more slowly than beer; it's a little more complicated because the water has no carbonation," Haas said.
For beer, Haas said the brewery in Cartersville can produce 30,000-35,000 cases in 8 hours on a line. A similar load of water takes about two and a half times longer to produce.
"Whether it's hurricanes, tornadoes, floods, wildfires or earthquakes, the time to prepare is before the disaster," Haas said. "Of course our hope is this water will never be needed."
Based in St. Louis, Anheuser-Busch is the leading American brewer, holding a 48.9 percent share of U.S. beer sales to retailers. The company brews the world's largest-selling beers, Budweiser and Bud Light. Anheuser-Busch also owns a 50 percent share in Grupo Modelo, Mexico's leading brewer. Anheuser-Busch is a major manufacturer of aluminum cans and has been a leading aluminum recycler for more than 30 years. The company is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer, and continues to operate under the Anheuser-Busch name and logo. For more information, visit www.anheuser-busch.com.