New York, NY – June 9, 2021 – “New York is dead. New York is never coming back. Everyone left the city for good,” – said no real New Yorker ever! With millions of locals getting back in the New York groove by reuniting with their loved ones at their favorite eateries, Stella Artois is bringing together the city's top restaurants as the spot to reconnect while savoring a refreshing beer, gourmet food and music.
As part of the brand's all new “Your Table Is Ready” summer campaign, Seaport Artois will extend table service for restaurants during an extra competitive patio season and offer exclusive pizzas from the best kitchens in town with 100% of event proceeds benefiting New York restaurants and the James Beard Foundation. Starting today, book your spot to savor great food and beer at Seaport Artois via OpenTable by visiting StellaArtois.com/SeaportArtois.
Kicking off on Thursday, June 17 at Pier 16, home to the South Street Seaport Museum, Seaport Artois will debut unique takes on New York pizza, each featuring a custom approach to what makes up this beloved dish:
- Chef Trigg Brown & Josh Ku from Win Son (‘20 Michelin Bib Gourmand) will serve their first pie ever with a focaccia style pizza smeared with fermented bean curd, parmesan, mushroom powder, wilted/dried marinated cherry tomatoes and finished with thai basil.
- Chef Emma Bengtsson from Aquavit (‘20 two-star Michelin rated) will take a Nordic approach on the slice with a sourdough pizza comprised of hay smoked fresh cheese, new potato, pickled red onion, whey bechamel and cured pork fat.
- Additional pizza party headliners include: Chef Erik Ramirez of Llama Inn (‘21 Michelin Bib Gourmand); Chef Alex Raij and Eder Montero of La Vara (‘21 Michelin Plate); and Chef Hugue Dufour of M. Wells (‘21 Michelin Plate).
"I fell in love with New York because of its multi-cultural restaurant scene. Where it wasn't out of the ordinary to meet your friends at 2 a.m. for some bone marrow and fried oysters,” said Chef Emma Bengtsson. “I am thrilled to see that we are slowly returning to that reality again. To me it's what New York is all about and I can't wait for Seaport Artois to sit down with friends on the pier and enjoy the summer."
Developed in partnership with the restaurant relief organization, Summerlong Supper Club, these five chefs' creations will be available week over week, alongside a surprise pinnacle NYC guest restaurant tied to special themed dining experiences. Mark the calendar for this delicious line-up of events:
- “Iconic New York” (June 17): Kick off Seaport Artois and commemorate the classics on opening night, featuring Italian staple Don Angie (‘21 one-star Michelin rated).
- “Pride” (June 24): Celebrate and show your support of LGBTQIA+ owned restaurants.
- “NYC Flavors” (July 8): Toast to the diversity of food across this fine city.
- “Street Culture” (July 22): Salute the NY street food and culture that is unlike anywhere else.
- “Comeback” (August 5): A one-night only appearance from a beloved spot that closed its doors over the last year.
- “New” (August 19): Raise a chalice to welcome a new restaurant in the city that's raved about.
Running for six weeks, your table at the Seaport Artois will be open from 6 p.m. to 11 p.m. The pre-fixe evening will cost $50 and feature an amuse bouche, a selection of exclusive pizza interpretations, two chalices of Stella Artois, a sweet treat, DJ entertainment and exclusive access to Seaport Artois. Guests can also visit the Seaport Artois gift shop powered by Uncommon Goods that will be stocked with merchandise that are inspired by and pays tribute to New York City.
“All summer long, Stella Artois is championing the long-awaited return to restaurants, so it only made sense to go big in one of the most iconic food capitals of the world,” said Lara Krug, VP of Marketing, Stella Artois. “Stella Artois is so excited to continue our support of the restaurant industry by bringing New Yorkers back together to savor life, enjoy some of their favorite NYC staples, and remember what makes this city so special.”
Seaport Artois is a continuation of the brand's newly-released “Your Table Is Ready” campaign – a robust summer program that invites gourmands back to their favorite tables with their favorite people to rally behind restaurant recovery. “Your Table Is Ready” will inspire you and your friends to eat your hearts out at eateries again with a film featuring Padma Lakshmi, a celebratory #FirstStellaBack, a fresh approach to hosting dinner parties with OpenTable, and a new 14oz. “Open For Good” aluminum bottle, available exclusively in restaurants and bars.
“Your Table Is Ready” is part of Anheuser-Busch's “Let's Grab A Beer” platform that aims to make the moments we come together over a Stella Artois even better. To learn more about “Let's Grab A Beer,” visit Anheuser-Busch.com.
In totality, Stella Artois remains committed to helping the restaurant industry recover every step of the way. To help prepare the on-premise for safe and successful re-openings, the brewer joined the National Restaurant Association's Restaurant Revival Campaign as the exclusive beer partner, and through Stella Artois, committed $2.25 million to the ServSafe Dining Commitment. The partnership with the National Restaurant Association was part of Anheuser-Busch's broader commitment to lifting up the bar and restaurant industry.
About Stella Artois
Stella Artois® is part of a brewing tradition dating back to 1366. It is the winner of the 2019 World Beer Award for World's Best International Lager and is present in 95 countries. Stella Artois is a bottom filtered, blonde pilsner. It is thirst quenching with a malty middle and crisp finish delivering a full flavor and a hint of bitterness. Stella Artois is best enjoyed served between 37.4- and 41-degree Fahrenheit and should be served in the unique Stella Artois Chalice according to the 9-Step Pouring Ritual to guarantee a perfect experience of this gold standard lager. Visit www.stellaartois.com for more information.
For more than 160 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities, and packaging plants, and have more than 19,000 colleagues across the United States. We are home to several of America's most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA, and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, Twitter, Facebook , and Instagram.
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