Kona Big Wave Opens The Aloha House to Fans, Providing Chance to Travel to Top Destinations for an Ultimate Moment of Island Refreshment

NEW YORK, NY, JUNE 4, 2024 — Kona Big Wave, the refreshing island-style premium lager that embodies the spirit of aloha, is kicking off summer and bringing the aloha to fans by opening the doors to the ultimate vacation destination: The Aloha House. With two locations, set in the beautiful Florida Keys and picturesque, Park City, Utah, the Kona Big Wave “Aloha House” is a destination that brings people together, fosters connections and embraces the true spirit of Aloha - showing how one sip of liquid aloha can transport you to easy-going island living, no matter the place or season.  

“At Kona Big Wave, we always say the aloha spirit is not a specific location or setting, but a mindset - one that our beer can immediately deliver with its easy-drinking island refreshment,” said Meredith Ruskin, VP of Marketing for Kona Big Wave. “The Kona Big Wave Aloha House serves as a celebration and physical manifestation of the aloha spirit, and we’re so excited to invite fans into this one-of-a-kind experience that delivers adventure and meaningful connection with your ohana over ice-cold liquid aloha.”

Throughout the summer, Kona Big Wave fans across mainland U.S. can visit konabigwave.com/konagetaway to enter the Kona Getaways Sweepstakes for a chance to win a stay at one of Kona Big Wave’s Aloha Houses or other prizes. Four grand prize winners will be granted a three-night stay and transportation credit for them and three of their friends. Once there, visitors will experience the following highlights of The Aloha House:

- A fridge and aloha bar fully stocked with necessities for the stay

- Access to everything you need for outdoor adventure, whether it’s kayaks, paddleboards and snorkel gear right in your backyard, or free access to Park City and Canyons Ski Resorts

- Views of some of the most beautiful places the country has to offer, giving visitors just one more way to connect with each other and the world around them 

The Kona Big Wave Aloha House launches as the beer brand brings the aloha to destination markets across the country from Huntington Beach to Park City to Virginia Beach, and is part of the brand’s “Bring the Aloha” creative platform that was introduced last year to celebrate the shared bonds that connect us to one another and the natural world.

To learn more about Kona Big Wave and The Aloha House, visit KonaBigwave.com and follow @KonaBigWave across social media.

ESCAPE TO KONA GETAWAYS

No Purchase Necessary. Open to residents of the continental U.S. (including AK and DC; excluding HI), who are 21+. Sweepstakes begins on 6/1/24 and ends on 8/31/24. Multiple entry periods. Visit https://www.konabigwave.com/KONAGETAWAY for free entry, entry deadlines, and Official Rules. Message & data rates may apply. Void where prohibited.

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ABOUT KONA BIG WAVE

Founded under the golden sun of the Big Island of Hawaii in 1994, Kona Big Wave embraces the aloha spirit while spreading its foundations of balance, respect for nature, authenticity, and building community with your ohana. Today, the easy-drinking, island-style premium beer brings the aloha across the mainland U.S. and more than 30 countries globally. For more information visit konabigwave.com, and follow @KonaBigWave on Instagram, Facebook and Twitter.

ABOUT ANHEUSER-BUSCH

At Anheuser-Busch, our purpose is to create a future with more cheers. We are committed to earning our place in the moments that matter to our consumers and making a meaningful impact in our communities across the country. For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. 

Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities, and packaging plants, and have a dedicated network of more than 65,000 hardworking Americans across the United States who bring our beer to life. We are home to several of America's most iconic beer and beyond beer brands, including Michelob ULTRA, Cutwater Spirits, Stella Artois, Budweiser, and Bud Light as well as regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From our industry-leading efforts to support American farmers and our nation’s military, veterans, and first responders to emergency drinking water donations and responsible drinking programs, we are guided by our unwavering commitment to supporting the communities we call home – that’s who we are. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, X, Facebook, and Instagram.